Delivering strategic retail experiences for “better-for-you-and-the-planet” brands shoppers love.

 

DESIGN | merchandisinG | CREATIVE STRATEGY


 

CREATIVE EXPERTISE

+ Branding

+ In-Store Marketing & Signage Communication

+ Strategic Merchandising

+ 2D Design | Adobe CC Suite

  • Graphic design

  • Digital Illustration

+ 3D | SketchUp

  • Shopping environments

  • Custom Fixture Concepts

SKILLS & STRENGTHS

  • A true “brand chameleon”, seamlessly leads and executes brand-right creative for 50+ brands at the mass retail level.

  • Collaborative design leader who turns complex consumer-driven insights into actionable creative concepts.

  • Delivers smart design solutions for market white space opportunities and merchandising reinventions.

  • Identifies creative opportunities for strategic brand positioning + differentiation at market.

  • Builds visually compelling business and impactful design presentations.

 

 

EDUCATION

+ Bachelor of Fine Arts, Illustration. Minneapolis College of Art & Design, 2007-2011.

 

Designer by day. Sustainability Advocate by night.